When whole world is anxious, striving hard to make a noise about their brand and are afraid to step out, an experienced player rip off all the negativities and finds out a hole that gave it a shade of light. This is where experience plays the vital role. We are talking about 27 years old brand Zed Black. The brand read the trends, understood the requirement of their
customer according to current situation & hit hard the market with their products.
Few fragrances are believed to calm your mind, gives you tranquil surrounding, positive mind set and few are believed to reduce insomnia, depression. Loban is believed to be natural fumigating agent. Zed Black pushed such products and was able to sell the stock of six months in just few days.
Few products that showed significant growth in US market were Fengshui, Regal variants, Flower variants, Aromatherapy, Lavender & few more.
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