‘WISH’, an initiative by Zed Black is exclusively for females. The mission of WISH is to uplift women by enhancing their interpersonal skills, health and hygiene.
WISH has now been given the visual identity in the form of a logo. The logo displays a beautiful woman which is the sign of her being healthy & confident. The logo is overpowered with color pink dedicated to affection, harmony & loyalty of females. WISH-Women Interpersonal Skills and Hygiene is all about women empowerment so as the color pink.
WISH has been conducted in few villages. Few seminars were held on personal hygiene of females by reputed gynecologist. WISH also conducted workshops on bangle making, paper bag making & beautician course.